obile phone networks have confirmed to be a significant piece of know-how for Africa. The know-how is enjoying an vital half in bridging the infrastructure divide and aiding entrepreneurs and companies to enhance effectivity. The mobile revolution remains to be in its infancy and organizations are slowly adopting new instruments and know-how to conduct enterprise. The not-for-profit sector has been on the forefront of adopting and piloting quite a lot of initiatives and there are some attention-grabbing studying for the enterprise world.
Communication for the mobile age
One of many main challenges for any operation is preserving clients knowledgeable. When conducting buyer service surveys in Africa, retailers typically complain in regards to the lack of communication about product choices and promotions. Many purchasers are additionally annoyed a couple of lack of well timed info. As one retailer put it to me in Guinea, “by the point we get to grasp the mechanics of the promotion, the promotion has ended.” Most managers and supervisors are utilizing SMS extensively to speak with clients and more and more corporations are adopting it as an enterprise software technique. FrontlineSMS created a textual content messaging system for not-for-profit organizations to deal with poor communication, which is seen as a significant barrier for a lot of organizations. The system leverages instruments already out there to most organizations, specifically computer systems and mobile telephones. The identical system is being adopted by corporations. For instance, corporations can use the system to ship out mass SMS messages. Corporations can categorize their databases and tailor messages in keeping with commerce channels and profiles. Corporations also can use the system to collaborate extra successfully with commerce companions and share info.
Mobile studying
In Africa, as in lots of components of the world, individuals are spending extra time studying textual content on mobile telephones and mobile studying has seen some attention-grabbing developments. Tasks such because the Imfundo Yami/Imfundo Yethu in South Africa is at the moment piloting a venture to show kids arithmetic on the mobile phone. The Shuttleworth Basis in South Africa has additionally taken the initiative with the M4lit (Mobiles for literacy) venture to get youngsters to learn. In Africa, the place company coaching budgets are sometimes overstretched, mlearning might be viable blended studying choice.